Stories

Before stories appeared on screens, some travelled from village to village on cloth. Long painted scrolls were gradually unfurled as performers sang, narrated and brought their characters to life. Gods...

A child’s room is one of the first worlds we create for them. We choose its colours carefully. We find cushions that feel soft, toys they might grow attached to...

Skincare is often presented as a problem to solve. Another ingredient to add. Another concern to correct. Another step promising quicker, brighter or younger-looking skin. But sometimes, caring for the...

Some objects fill a space. Others give it a point of view. A sculptural branch climbing across a wall. A circle of brass leaves holding a small flame. A flower...

Do you know the story behind the koodai? Chances are, if you grew up in a South Indian household, you've held one without ever thinking twice about it — and...

Do you know about the Gadia Lohar community? Most people outside Rajasthan don't and that's exactly why we wanted to write about them. At āsmi london, we are drawn to...

The question comes up often: how do you bring Indian craft into a British home without it feeling like a theme? Without the room tipping into something costume-like — too...

Every piece at āsmi london begins with a person, a skill, and a tradition that in many cases stretches back centuries. There are no factories behind any of these objects....

The best gifts are the ones that stay. Not just on a shelf, but conversation starters — pieces that make a guest stop and ask where it came from. Handcrafted...

Most people who own a piece of Dhokra don't know what it's called when they first buy it. They're drawn to it before they can name it - the weight...

As the days get longer and sunshine pours into every room, it feels like the perfect time to shake things up at home. We’re not talking about full-scale renovations or...

Let’s be honest—sometimes it’s the little things that make the biggest difference at home. And when it comes to easy, impactful updates, cushion covers are a game-changer. Whether you’re craving...